The Expectation Audit provides CX, CRM, CSAT, NPS and brand & loyalty professionals with emotionally-based, predictive assessments and insights regarding what your consumers really expect.

Each Expectation Audit is custom-made and designed to work for you.

An Expectation Audit starts at an exceptionally affordable $4,999.99 that includes:

  • Expectations for your Category Ideal’s behavioral drivers – ranked highest to lowest

  • Expectations for your Category Ideal versus your Brand

  • Expectations for your Category Ideal versus your Brand versus a competitive-brands expectation average

  • An Expectation Gaps analysis

  • Specific insights and recommendations tailored for your brand

Add specific competitive brands to your analysis:

  • 1 Competitor

    + $1,700

  • 2 Competitors

    + $2,800

  • 3 Competitors

    + $3,900

Discounts are available for multiple brand and category Expectation Audits.

We welcome all inquiries for your specific Expectation Audit needs or applications.